Copywriting For Beginners Course
Learn the following:
Copywriting opportunities- Why become a Copywriter. What can you do after receiving your Copywriting certificate. What type of work can you find yourself specializing in. What industries can you work in terms of career, freelancing and business.
What is a Copywriting-Understand the basics and foundation of what is copywriting through various definitions of copywriting ranging from denotative definition to expert definition and artificial intelligence definition.
What is the goal of copywriting- The purpose and importance of copywriting. How does it impact business/brand/company and why is it needed.
Copywriting Niches- Different platforms and spaces you can specialize in ranging from email and newsletters to landing pages to media releases, product description, website, social media and much more.
How to write copy- Different writing models/formula for compiling copy, ranging from traditional copywriting models like the AIDA model to newly discovered writing models/formula like PPPP. Tips on asking discovery questions to clients.
Building a portfolio as a beginner- Tips on building a copywriting portfolio as a beginner, compiling effective copywriting portfolio and much more.
Where to start as a Copywriter- More on copywriting opportunities like career, freelancing and business. Tips on how to penetrate the copywriting industry.