Dropshipping is a popular type of eCommerce business that quickly got popular due to its multiple advantages. One of them is that dropshippers have no need to hold the inventory and invest much. This type of online business had its boom with such eCommerce platforms and marketplaces like eBay, Amazon, Shopify, Walmart. Well, now the Facebook marketplace dropshipping became super popular. More and more sellers search how to start to dropship on Facebook.
Let’s see why Facebook dropshipping is that popular now and, is it even lucrative?
Why Sellers Want Dropship on Facebook Marketplace?
Facebook is a social media platform established back in February of 2004 — basically, it has been 18 years since it was first launched. Back in the day, the website was primarily used to connect with people. It was purely social-intended.
Facebook Marketplace was first introduced back in 2016. The idea was for online users who wish to sell any pre-owned household goods or any product for that matter to other users at a reasonable price. It’s one of the leading platforms for social commerce to start with.
Picture Facebook Marketplace as an equivalent of eBay meets Craigslist. It’s easy to create an account and it doesn’t require personal information, only the product’s information when you intend to sell.
Unlike Craigslist, from the buyer’s perspective, it’s much safer to purchase from anybody in Facebook Marketplace since the seller has a connected account where the client can view the person’s background — which gives an extra layer of safety and assurance.
However, the big difference is that Facebook has a large number of users. Everybody uses the platform. The website currently boasts more than 1 billion users from 90 countries.
The cool thing about the Facebook Marketplace is that it adopts a peer-to-peer system. it means buyers and sellers communicate via the Facebook Messenger app where the payments will take place as well.
That’s why nowadays, more online sellers are looking at this platform as a new profitable selling channel that is up to date. Dropshippers are not looking away from this opportunity. In fact, there are dropshipping sellers who benefit from this website where they gain a lot of success with their dropshipping stores.
One of the best things about this platform for dropshipping sellers is that it is completely untapped, meaning that there’s not a high competition unlike other marketplaces such as eBay or Amazon — this is an unexplored goldmine for dropshipping!
That’s why online sellers are expanding their business through Facebook Marketplace Dropshipping.