Any social system has only two states. It either grows or dies. If you do not work on growing your community, it will begin to stagnate and then degrade. Running initiatives aimed at growth is the only way to keep a community healthy.
In this course, we discuss how to properly create community goals and approach creating initiatives to achieve those goals, how to communicate with the community to keep users active, and how to update community rules to support the growth.
In the beginning of the course we do a quick recap of the essentials of online community management and how to reach a critical mass of users in an online community. Then we are going to deep dive into the following topics:
How communities grow
Which initiatives lead to growth and which don’t
How to write initiative proposals that activates users
How to get volunteers to do what the community needs
What to pay attention to make your proposals persuasive
How to get volunteers to organize proactive groups
How to enable volunteers to become the leaders of the community
What software one needs to be able scale a community
How to use goal setting to guide the community to fulfill its mission
How to refine the help center of a community as the community grows
If you have a working community and your primary goal is to make it grow, this course is for you.