Hi and welcome to the course that will show you a proven formula to create promotional videos that sell courses
My name is Ian Stables. I currently have more than 51,000 studetns enrolled in my Udemy courses. So I know a thing or two about how to get students to enrol in courses.
By the end of this course, you will be able to create very persuasive promotional videos that sell.
When I started on Udemy, I wasn't very good at creating promo videos. They were not very persuasive. I'm not saying they were useless. I already had good knowledge of how to sell. But I knew I needed to improve them to get the results I wanted.
I've spent a fortune and a lot of time reading books, taking courses, and watching Youtube videos to find out what worked. I tried and tested everything. I was dissapointed in not finding anything that really gave me the results I wanted.
I put my thinking cap on and tried to come up with something on my own. I used all the sales methods I knew and came up with a few new ones. But I still didn't have a formula that gave top results. I was desperate to find out what really worked.
Then it occured to me.
I decided to watch sales videos that worked. I paid attention to the ones that sold top selling courses. I watched many Youtube videos that sold something. I particularly paid attention to any part of these videos that sold me.
In the end, I finally found five ingredients that made a promo video sell well. I had created a formula that I could use to create a promotional video that would sell any course. No matter what the subject was.
It's not just what you say, but what you show. (No. It's not animation or anything fancy like that.)
There are also some very important things you need to have in place for your promo video to work.
It is this formula I teach you in this course.
This is what you'll learn to make your promotional videos sell:
- THe certain length that gives the best results
- What you must show for each part
- The five step formula that sells courses
- The opener that makes them watch your promo video
- The best way of all to show you're qualified
- How to make tham want your course (Very important)
- Show them how you'll give them what they want
- The step that's proven to increase sales
- What your promo video must have - or it will fail
If you don't want to appear on camera, don't worry. You don't need to.
Let me show you how to create promotional videos that really do sell your course.
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