Welcome to the world of virtual sales! Virtual selling has been escalating in popularity in recent years, but came to the forefront when the COVID-19 pandemic hit. Without the technology and tools to make virtual sales, many of us in the industry would be significantly hampered in doing our jobs. Prospects often expect us to connect with them virtually rather than with in-person meetings.
Virtual selling is not going away. However, research shows that most organizations are still struggling to get a handle on successful virtual selling techniques. That’s why we’re here! This course will summarize how the COVID-19 pandemic has changed our lives and how we do our jobs. Explore different aspects of selling virtually, the challenges you may face, and the opportunities that may arise. You'll be provided with guidance on how to set up, prepare for, conduct, and follow-up on virtual sales interactions successfully.
Then, discover how you can use meetings to make the most of what you’ve learned about virtual selling. Meetings can be the best way to share information, make sure everyone’s voice is heard, and create decisive action plans. But meetings can easily go awry and waste everyone’s time. Take the lead to make sure that the time you spend in meetings matters. Use these best practices to develop precise agendas, keep people on track, and make meetings work.
After this course, you’ll be able to:
- Recognize unique characteristics of selling in a virtual environment
- Use technology effectively to sell virtually
- Build rapport with customers over video calls
- Prepare for a virtual sales call
- Present virtually
- Effectively follow up after a virtual sales call
- Be consultative in your virtual sales process
- Get the right people to your meetings and plan your agenda
- Achieve your meeting objectives