In this We Write SkillShare writing class, you’ll learn how to write an email drip sequence and at the end you’ll watch over my shoulder Bob Ross-style as I write out a couple of the emails in the sequence. Students will develop a storyboard of the email sequence, the messaging in each email, and how it speaks to your target demographic, plan out the calls to action, create powerful subject lines, and more. This can be used by beginner to intermediate writers to create an email sequence for new customers, subscribers, or followers. You can use this email sequence technique for any product or service; you can use it to upsell customers, get them to reorder if your product is perishable, engage with your brand or company in any way you want, launch something new, and lots more.
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