Ebook: how to create a content marketing or lead magnet ebook is the complete guide for beginners, where you will learn how to create your first e-book from planning to execution - hands on!
Together we will create your first digital book, from the conception of the topic to the writing, layout and distribution of your ebook.
With an e-book you will:
Increase your authority on the chosen topic;
Generate leads and business opportunities;
Create a bridge of direct contact with your customer (without relying exclusively on social media);
Better understand your audience / customers;
Create an ebook to be used as a Content Marketing strategy for your company or services.
What you will learn in the course:
Raising and validating ideas for your e-book;
Define the structure;
Create the visual identity of your ebook (even if you don't know anything about design);
Create the cover;
Create the content master page;
Create the table of content;
Create a breakpage;
Create the bio page;
Where to find free, high-resolution images;
How to insert images to the e-book;
Add external hyperlinks to the e-book;
Export the final project and save as a PDF;
How to create a landing page to distribute your e-book;
Build an email list of people interested in your content;
Learn to use Canva, a friendly tool for those who are not designers.
I will see you in the course!
If you have any questions, you can find my contact information on my bio page here in Udemy.
Maiza Nara
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