Customer Loyalty

An introductory course about understanding customer loyalty, the loyalty business model and the basic loyalty model.

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Customer Loyalty

What You Will Learn!

  • Be aware of the Loyalty Business Model.
  • Learn the Basic Loyalty Model, Service Quality Model, and the Expanded Models.
  • Be introduced to the different Customer Loyalty Incentives.

Description

Customer loyalty is all about attracting the right customer, getting them to buy, buy often, buy in higher quantities, and bring even more customers. In short, you build customer loyalty by treating people the way they want to be treated.

This course will begin discussions by explaining the Loyalty Business Model. The course includes discussions on the Basic Loyalty Model, Service Quality Model, Expanded Model, and some examples of Customer Loyalty Incentives.

Who Should Attend!

  • Anyone looking to gain an understanding of Customer Loyalty Programs and its practical application in an IT and Non-IT environment.
  • Career-driven IT professionals stay relevant in their roles in the I.T. industry.

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Tags

  • Customer Success Management

Subscribers

103

Lectures

55

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