Professional Diploma in Digital Marketing™
Essentials of Digital Marketing, Content, Strategy, SEO and Paid Marketing
Ratings 4.51 / 5.00
What You Will Learn!
- Find your audience using the right media channel. Win hearts and minds and make your followers grow and grow and grow
- Make your website visible to more humans thanks to Search Engine Optimization (SEO) techniques
- Drive the right traffic to your website through smarter Pay-Per-Click (PPC) advertising
- Create compelling digital display campaigns
Description
The IIDM™ Professional Diploma in Digital Marketing™ is a 9-months course and examines a number of facets of the digital marketing landscape, covering subjects like social media marketing, search engine optimization, and analytics for digital marketing. You will gain a new set of stories, concepts, and tools to assist you in creating, distributing, promoting, and pricing products and services digitally once you have completed the Professional Diploma in Digital Marketing™.
Key Topics:
Introduction to Digital Marketing:
Content Marketing
Digital Marketing Strategy
Paid Marketing
Social Media Marketing
Search Engine Marketing
E-Commerce Marketing
It's time to start considering getting qualified if the thought of living without restrictions excite you. Your employment opportunities are not limited by your level of education.
There was was a period when companies were expected to raise employee performance. You are now responsible for everything. To ensure that you have a chance at the roles you want in your profession, you must take responsibility for your upskilling.
Most people don't have the time, money, or energy to finish a masters degree every time they want to learn something new, which is the problem. Therefore, turning to diplomas and certifications is your best option.
What is the purpose? How do you contact your audience? How can traditional and digital media collaborate to produce a campaign that is impenetrable and true across all platforms? This session walks you through all the fundamentals, enables you to learn about the buyer's journey, and keeps you grounded in reality. Always strive to maintain clarity and actionability.
Principles of Digital Marketing
Developing Marketing Objectives
Digital Research
Connecting with the Customer
Managing your Time Effectively
Who Should Attend!
- Entrepreneurs who want to be more entrepreneurial
- Traditional marketers and marketing executives who want to play a bigger, sharper game
- Marketing managers and senior management
- Small business owners who may or may not want to stay small
- Career changers
- Graduates with no plans to wait around
- Whoever needs to create and apply a digital marketing strategy for their organization
- Anyone in marketing or business who wants to show the world what they can do
